Now that your website has high-performing revenue funnels, the last step is to personalize the experiences for your top buyer stages. This is where we truly maximize the revenue opportunity on your website.
Buyer stages are critical because the stage the user is in has the greatest influence on their intent. This is common sense. Customers and prospects want different things. If I already
signed up for a demo, why are you showing me a demo again?
When it comes to buyer stages the goal is to keep it simple. We typically focus on 3 key stages, your prospect, lead, and customer buyer stages. And then design targeted experiences for each of these segments.
Stage based next best offers is where we can deliver a more relevant and engaging user experience to our visitors, while maximising revenue. A true win-win.