Posts on

Marketing Automation

Discover why legacy enterprise companies struggle to build a culture of experimentation, despite having all the resources in the world.

Discover how B2B marketers can use Marketing Mix Modeling and Incrementality Testing to improve measurement, prove ROI, and make smarter budget decisions.

Learn how to use self-identification to let prospects tell you who they are.

Learn why linear projections overstate impact, and introduce a smarter framework that accounts for intent, decay, and test type.

Discover why legacy enterprise companies struggle to build a culture of experimentation, despite having all the resources in the world.

Discover how HeyMarvin used FunnelEnvy’s Reform Custom Forms to slash lead response times, automate sales routing, and improve marketing attribution.

Explore how B2B SaaS teams can successfully implement product-led growth (PLG) strategies, improve lead quality, and align sales and marketing. Learn practical rollout tactics, intent-based routing, and why smart forms and interactive demos matter.

Explore how B2B SaaS teams can successfully implement product-led growth (PLG) strategies, improve lead quality, and align sales and marketing. Learn practical rollout tactics, intent-based routing, and why smart forms and interactive demos matter.

the secrets you need to know to implement a solid marketing automation campaign.