We’re FunnelEnvy, your growth partner

Armed with knowledge, experience, and never-ending enthusiasm to help you excel in your growth goals.

Optimizing funnels since 2013

Over a decade of funnel optimization and growth engineering success

Founded in 2013, FunnelEnvy began as a premier website conversion rate optimization agency, partnering with global consumer brands and significantly boosting their multimillion-dollar revenue growth. However, our transformative journey truly began when we shifted our focus exclusively to B2B companies, recognizing the unique complexities of B2B buyer journeys
compared to B2C funnels.

This pivotal decision inspired our team of growth engineers and data enthusiasts to specialize in lead generation, demand generation, and SaaS through Revenue Funnel Optimization. As a result, we streamlined our offerings, emphasizing a dedicated focus on B2B while integrating attribution and automation into our services.

Today, we continue to evolve, committed to delivering specialized solutions tailored specifically to the intricate needs of our diverse B2B clientele.

team

Meet the team

Arun Sivashankaran

Arun Sivashankaran

Founder & CEO

Decades of software and growth systems design and implementation

Supporting our team & clients with architecture & strategy

Father of two and outdoor enthusiast

David Janczyn

David Janczyn

Director of Success

9+ years in growth and optimization

Solving strategic challenges to making our customers successful

Team dog and avid traveler

Lily Kambourova

Lily Kambourova

Strategy Lead

8+ years of experience optimizing websites and translating statistics to humans

Teaming up with engineering to close the gap between ideation and execution

Fitness junkie and mom of three

Laura Steffensmeier

Laura Steffensmeier

CRO Manager

20+ years in digital marketing and conversion optimization

Passionate about teamwork and building strong relationships to drive client success

Fitness enthusiast, hummingbird admirer, and Goldendoodle lover

Sam Baron

Sam Baron

Technical Project Manager

10+ years of experience in engineering, management, and digital marketing

Making complex client needs understandable & doable from beginning to end

Enjoys swinging my toddler and kettlebells, but not at the same time

Connor O'Brien

Connor O'Brien

Engineering Lead

9+ years of experience in web development

Spearheads development of code-based solutions and addresses complex challenges head-on

Cat lover

Donika Aksieva

Donika Aksieva

Analytics Lead

10+ years of experience from balancing books to optimizing websites bringing analytics wizardry to the table

Translating numbers into valuable insight to help businesses make informed decisions

A fierce dog lover

Jason Wilson

Jason Wilson

Engineer

25+ years of Full Stack Developer expertise

Refining A/B testing and website UI improvements to get real results for our clients

15 years of Dad Jokes and learning from the next generation

Arafat Islam

Arafat Islam

Engineer

Self-taught front-end developer with 4+ years dedicated to A/B test development

Continuously enhancing skills & leveraging development expertise to improve UX and maximize conversions

Loves traveling and experiencing diverse cultures

Stanislava Foteva

Stanislava Foteva

Junior QA Engineer

10+ years of experience in SEO optimization, ensuring websites rank and perform at their best

Now bringing a keen eye for detail to QA, helping deliver flawless, high-converting experiences

Gym enthusiast, book lover, and proud parent of two

James Praise

James Praise

Marketing Project Manager

7+ years of experience building marketing, demand gen & growth systems for B2B, SaaS and software companies

Manages marketing projects and growth sprints

Enjoys playing the piano and cooking

Ready to take a closer look at FunnelEnvy?

See if FunnelEnvy’s growth services are the right fit — schedule a consultation, and let’s talk goals.

Personalized assessment

Customized recommendations

Clear next steps

Our values

Innovation-Driven

At the core of our values is a relentless pursuit of innovation. We believe in pushing boundaries, embracing change, and constantly seeking new and better ways to serve our clients. Our commitment to innovation extends beyond products and services. It’s about continually improving how we work, collaborate, and deliver value.

Client-Centric

We genuinely care about what our clients need and want to achieve. We are not here to throw solutions at them but to build something together. We listen, we adapt, and we evolve. We are more than just a service provider – we are their partners, cheering them on every step of the way.

One Team

A team that celebrates diversity, equity, and inclusion. We are stronger together and we value the unique perspectives each team member brings. We are dedicated to mutual growth, actively supporting one another in continual improvement, both as individuals and as a cohesive team.