We’re FunnelEnvy, your growth partner
Armed with knowledge, experience, and never-ending enthusiasm to help you excel in your growth goals.


Over a decade of funnel optimization and growth engineering success
Founded in 2013, FunnelEnvy began as a premier website conversion rate optimization agency, partnering with global consumer brands and significantly boosting their multimillion-dollar revenue growth. However, our transformative journey truly began when we shifted our focus exclusively to B2B companies, recognizing the unique complexities of B2B buyer journeys compared to B2C funnels.
This pivotal decision inspired our team of growth engineers and data enthusiasts to specialize in lead generation, demand generation, and SaaS through Revenue Funnel Optimization. As a result, we streamlined our offerings, emphasizing a dedicated focus on B2B while integrating attribution and automation into our services.
Today, we continue to evolve, committed to delivering specialized solutions tailored specifically to the intricate needs of our diverse B2B clientele.


team
Meet the team

Arun Sivashankaran
Founder & CEO
Decades of software and growth systems design and implementation
Supporting our team & clients with architecture & strategy
Father of two and outdoor enthusiast
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David Janczyn
Director of Success
9+ years in growth and optimization
Solving strategic challenges to making our customers successful
Team dog and avid traveler
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Lily Kambourova
Strategy Lead
8+ years of experience optimizing websites and translating statistics to humans
Teaming up with engineering to close the gap between ideation and execution
Fitness junkie and mom of three
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Laura Steffensmeier
CRO Manager
20+ years in digital marketing and conversion optimization
Passionate about teamwork and building strong relationships to drive client success
Fitness enthusiast, hummingbird admirer, and Goldendoodle lover
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Sam Baron
Technical Project Manager
10+ years of experience in engineering, management, and digital marketing
Making complex client needs understandable & doable from beginning to end
Enjoys swinging my toddler and kettlebells, but not at the same time
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Connor O'Brien
Engineering Lead
9+ years of experience in web development
Spearheads development of code-based solutions and addresses complex challenges head-on
Cat lover
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Donika Aksieva
Analytics Lead
10+ years of experience from balancing books to optimizing websites bringing analytics wizardry to the table
Translating numbers into valuable insight to help businesses make informed decisions
A fierce dog lover
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Jason Wilson
Engineer
25+ years of Full Stack Developer expertise
Refining A/B testing and website UI improvements to get real results for our clients
15 years of Dad Jokes and learning from the next generation
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Arafat Islam
Engineer
Self-taught front-end developer with 4+ years dedicated to A/B test development
Continuously enhancing skills & leveraging development expertise to improve UX and maximize conversions
Loves traveling and experiencing diverse cultures
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Stanislava Foteva
Junior QA Engineer
10+ years of experience in SEO optimization, ensuring websites rank and perform at their best
Now bringing a keen eye for detail to QA, helping deliver flawless, high-converting experiences
Gym enthusiast, book lover, and proud parent of two
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James Praise
Marketing Project Manager
7+ years of experience building marketing, demand gen & growth systems for B2B, SaaS and software companies
Manages marketing projects and growth sprints
Enjoys playing the piano and cooking

Ready to take a closer look at FunnelEnvy?
See if FunnelEnvy’s growth services are the right fit — schedule a consultation, and let’s talk goals.
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Clear next steps
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Our values
Innovation-Driven
At the core of our values is a relentless pursuit of innovation. We believe in pushing boundaries, embracing change, and constantly seeking new and better ways to serve our clients. Our commitment to innovation extends beyond products and services. It’s about continually improving how we work, collaborate, and deliver value.
Client-Centric
We genuinely care about what our clients need and want to achieve. We are not here to throw solutions at them but to build something together. We listen, we adapt, and we evolve. We are more than just a service provider – we are their partners, cheering them on every step of the way.
One Team
A team that celebrates diversity, equity, and inclusion. We are stronger together and we value the unique perspectives each team member brings. We are dedicated to mutual growth, actively supporting one another in continual improvement, both as individuals and as a cohesive team.