How to Generate Value from Digital Marketing [Infographic]

By Arun Sivashankaran

conversion, strategy

Every online business is investing in some way in digital marketing and a look into the Google Trends data suggests that more marketers and organizations are trying to figure out the best ways to realize a return on that investment. In this infographic we’ve pulled together some relevant activities, statistics and trends about Customer Acquisition and Customer Optimization, two sets of activities that marketers need to balance to generate value.

Click on the infographic below to see the larger version.

How to Generate Value from Digital Marketing

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  • Ryan Biddulph

    Both aspects are beyond key Arun. Driving targeted traffic to your business page and converting by testing, and building connections are both pivotal to growing your digital real estate. Smart share. Tweeted!

    • Arun Sivashankaran

      Thanks for reading and sharing Ryan!